Reputation & Reviews
Build the online reputation patients trust.
88% of patients trust online reviews as much as a personal recommendation. We put automated systems in place to consistently generate authentic 5-star reviews and protect your reputation across every platform that matters.
Why this matters for your practice
Before a patient ever calls, they read your reviews. A practice with 40 recent five-star reviews wins the click over a practice with 12 older ones, even if the second practice is better at dentistry. Reviews have quietly become the deciding factor in who gets the appointment.
The problem is that happy patients almost never think to leave one, while the occasional frustrated patient always does. We fix that imbalance with simple, automated review requests that reach patients at the right moment, right after a great visit, so leaving a review takes seconds.
We also keep an eye on every platform that matters and help you respond the right way, so a rare piece of negative feedback becomes a chance to show how much you care rather than a mark against you.
How we work
Set up the system
We connect automated review requests to your visits so the ask goes out at the moment patients are happiest.
Make it effortless
Patients get a friendly text or email that takes them straight to your Google or Facebook page in one tap.
Monitor everywhere
We watch your reviews across Google, Facebook, and healthcare directories so nothing slips by unnoticed.
Respond and protect
We help you reply professionally to every review and turn the occasional complaint into a recovery story.
What you can expect
- A steady rise in Google review volume and rating
- Higher conversion from searchers who see social proof
- Early warning and response to negative feedback
What's included
- Automated review request workflows
- Google, Facebook & healthcare directory monitoring
- Response templates and management
- Review widgets for your website
- Reputation reporting dashboard
Real practices, real numbers, coast to coast
We report on booked appointments, not impressions or clicks. Here is exactly what that has looked like for practices we work with across Canada.
Select a market to view its case study
General & family dental practice
Southeast Edmonton, Alberta
The situation
A newer practice opening into a crowded trade area with roughly 45 other dental clinics nearby. Zero Google reviews, no ranking presence for local search terms, and a patient pipeline that depended almost entirely on walk-ins.
The approach
We rebuilt the Google Business Profile from scratch, put a review generation workflow into every patient visit, and built out local SEO pages by service and neighborhood. Paid search and social were tightly geo-targeted and optimized for booked appointments, not clicks or impressions.
The outcome
264 new patients booked over 12 months, reviews grew from 0 to 249, and the practice now ranks on the first page for its highest-value local search terms. Estimated lifetime patient value from the engagement sits at roughly $792,000.
One specific example
Month three, "emergency dentist Southeast Edmonton" was showing zero impressions in Search Console. We rewrote the Google Business Profile description and built a dedicated emergency-appointments page targeting that exact phrase. By month six it was generating 4 to 6 booked appointments a month on its own, verified against the call-tracking number on that page.
264
New patients booked over the engagement
249
Google reviews, up from 0
$792,000
Est. lifetime value (avg. $3,000/patient)
New patients per month
Google reviews over time
Illustrative growth curve from 0 to 249 reviews across the engagement.
Common questions
Is this allowed by Google?
Yes. We ask every patient for honest feedback and make it easy to leave a review. We never buy reviews or filter out unhappy patients, because that breaks the rules and patients can tell.
What if we get a bad review?
It happens to every practice. A calm, caring public response often impresses future patients more than a perfect record would. We help you handle it the right way.
How quickly will reviews grow?
Most practices see a steady climb within the first month or two, because you are finally asking every happy patient instead of hoping a few remember on their own.
Explore more services
From the blog
Practical insights on reputation & reviews for dental practices.
The Complete Dental Practice Growth Checklist (2026 Edition)
Audit your dental practice's marketing with this practical 2026 checklist covering Google visibility, website conversion, reviews, follow-up, and tracking.
Read moreDentists Don't Trust Marketing Agencies. Here's Why That's Rational.
Most dental marketing agencies earn their bad reputation. Here's what actually breaks down, what to verify before signing, and what a working partnership looks like.
Read moreHow to Turn Your Existing Patient List Into Your Best Dental Marketing Channel
Your existing patient list is your most underused marketing asset. Here's how dental practices can activate it for referrals, reviews, and rebookings.
Want more new patients from reputation & reviews?
Book a free strategy call. We'll review what's working, what isn't, and exactly how to grow your practice, built around new patients, bookings, and cost per acquisition.